When preparing to sell your home, the anticipation and stress of making the best deal may leave you blinded to other important elements of real estate reality. Being aware of those elements will make a big difference in achieving that “best deal” possible! Here are a few things that you as a homeowner should watch out for as you sell.

When Selling: Expectations v. Reality

The first thing you should do as you begin the selling process is to research the value of your property. Your mental evaluation of your home’s worth doesn’t necessarily reflect the reality of its valuein fact, homeowners often overestimate their home’s worth due to personal attachment to the property itself or the property’s location. Remember that you are in a business setting now! Be realistic with your negotiations, know the property values in your surrounding area, be smart and patient and reasonable. Most of all, be prepared for offers much lower than your asking price and have a plan in mind for how you will counteroffer.

Last-Minute Surprises

It’s not over ‘til it’s over! Even the most solid deals may come with compromises up until the very last minute of your transaction process. Your final walk through may reveal some damage you weren’t aware of, you and your buyer may have had some misunderstandings, or your title company may approach you with issues or claims. Don’t let these surprises blindside you into severe emergency expenditures! You can be more prepared (and feel more confident in your preparation) if you utilize the specialized skills of a real estate agent. In order to avoid surprises when selling, work out the contract with your agent. This will help you create the most solid and thorough deal possible that will prevent many of those last-minute issues.

When Selling: A Thorough Listing (Or Rather, Lack Thereof)

Simply putting your house on the market with the bare minimum of information will leave buyers unimpressed and unwilling to make offers. The more you offer them, the more they will feel inclined to offer you! Your house will have a better chance of selling well and selling quickly if your listing includes the following: rooms that are well-staged and clean, professional-grade photos of those rooms plus the halls leading to them, and an upfront list of unaddressed issues of the home. Putting your home in the best light possible for viewers while also valuing honesty on its issues can help buyers feel more confident that they are aware of their purchase.


Be ready for all the ins and outs of the housing market! Each of these things will prepare you for those tricky elements of the real estate world for those selling. The better prepared you are, the better outcome you’ll have selling your home.

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See you at a meeting soon!

The Southwest Florida Real Estate Investment Association is the leading source of SWFL real estate investing events that provide investment education and networking in southwest Florida. We analyze the housing market and foreclosures and provide information, education and networking events in order to build a network and knowledge base for investors and potential investors. Our members include real estate agent, brokers, investors, hedge fund managers, rehabbers, wholesalers and more.

Our SWFL REIA General Meeting is held in Fort Myers where we provide education on hot topics in investing and an opportunity to enjoy the camaraderie of your fellow investors. You’ll get a chance to ask for advice from successful real estate professionals and even make a few deals on your latest projects.

To become a member, anyone can register as an individual, a couple, or a corporation. Being a member opens the doors for endless networking opportunities, advice from members with decades of experience, new ideas from entrepreneurs, camaraderie with those just beginning, and deals and contracts done in the meeting room. For those interested in Cape Coral rental property investment and/or Fort Myers rental property investment, SWFL REIA will be able to provide a network to help launch a successful investment career.

The SWFL REIA is known and respected as a source of current, actionable and useful information about the housing market in the area that we meet.

We meet twice a month.

Click here for information about the monthly luncheon.  

Click here for information about our nighttime general meeting. 

One of the premier sources for real estate investing networking and education is the SWFL REIA. In the real estate world, the SWFL REIA is different in that they do not do information product sales. Their meetings are focusing on the best ways of investing in real estate by collaborating with other property investors who are sharing their experiences.

We look forward to meeting you at a meeting soon!
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